Why We Don't Take Ads.
The system is broken. Magazines are funded by the products they review. Influencers are paid to smile. We are the only ones who work for you.
500+
Products Tested
50+
Lab Partners
1M+
Monthly Readers
99.8%
Accuracy Rate
What Sets Us Apart
In an industry full of paid reviews and affiliate-driven rankings, we take a radically different approach.
Science-First Approach
Every product claim is verified through rigorous laboratory testing. We don't rely on manufacturer claims or subjective opinions.
Complete Independence
We never accept payment for reviews. Our funding comes from subscriptions and affiliate partnerships with full disclosure.
Radical Transparency
We publish our methodology, lab partners, and raw test data. If we make a mistake, we publicly correct it.
Continuous Improvement
We regularly retest products and update our ratings as formulations change or new competitors emerge.
The Team Behind the Tests
Our team combines scientific expertise with journalistic integrity to deliver reviews you can trust.
The Lab Team
Scientific Analysis
PhD-level scientists and lab technicians who run our testing protocols.
Editorial Team
Content & Research
Journalists and researchers who translate lab data into actionable insights.
Video Production
YouTube & Media
Creative professionals bringing our findings to life through engaging video content.
Lab Certified Excellence
All our testing is conducted through accredited laboratories following the highest industry standards.
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