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HomeTop RatedLabSearchProfile

The Lab

The label is marketing. The lab is truth.

FROM SHELDON'S DESK

Why we’re looking at infant formula next.

The community voted — heavy-metal concerns in three baby formula brands lead the queue.

— Sheldon Roth

LABELS ANALYZED

327

Across 1+ categories

COMMUNITY VOTES

2,785

Across 12 products

How We're Different

Other apps read the label.

We test it.

Label

Instrument

Results

  • Real instruments, not databases
  • Products bought off the shelf
  • Every result reviewed by a scientist
  • No brand partnerships. No paid reviews.

At the Bench

Native · Coconut & Vanilla Moisturizing Shampoo

Sample ID pending · in the queue now

Community Queue

See All

Native

Coconut & Vanilla Moisturizing Shampoo

Fully funded

512

CeraVe

Foaming Facial Cleanser

Fully funded

489

GT's

GT's Synergy Trilogy Kombucha

Fully funded

442

The Ordinary

100% Plant-Derived Squalane

Fully funded

395

Dove

Deep Moisture Liquid Hand Wash

Fully funded

354

Method

All Purpose Cleaner Lemon

Fully funded

312

Aveeno

Eczema Therapy Daily Moisturizing Cream

Fully funded

275
Natural Raw Almonds

Great Value

Natural Raw Almonds

1% funded

1

Articles

See All

INVESTIGATION

The Great Chocolate Lie